There is something they have to understand rather quickly.
Attention to detail is essential. I am deeply sorry, but I have to make the connection with Apple. It seems that Apple has no problem in designing things; what they produce is widely as being at the edge of industrial design. And what they produce is bought by millions. Although Apple is growing, day after day, this attention to detail continues to be one of the brand’s signature.
Samsung does not know how to design stuff. Let’s not talk about how they name their products—before the Galaxy S, they named the Player: SGH-F480—and talk about the way they design their products.
This is the Samsung Player. It was released in June 2008. One year after the iPhone. Why am I talking about this?

Let’s it rotate it and place the iPhone 3G next to it.


Ok. Now, let’s view their invitation to their November event.

What’s with the stocks? This is such a flawed invitation I can’t even talk about it.





















